Vintage by the Sea legacy projects, Take the Plunge & #FantasticMorecambe aimed to create positive, uplifting messages that lasted long beyond the festival weekend. Funded by Arts Council England, the two pieces of public art were designed in collaboration with Deco Publique and created by local artists Shane Johnstone and Kate Drummond.
#FantasticMorecambe decorated the walls of the electricity sub-station behind The Midland Hotel, just next to the Stone Jetty. The artwork reads ‘Trip the Light Fantastic’ and was inspired by Morecambe's show-stopping sunsets. The #FantasticMorecambe hashtag was picked up locally and has become a social media byword for what's possible in our home town.
During the festival weekend at Vintage by the Sea 2014 we carried out a public consultation about #FantasticMorecambe's next promenade artwork. The disused toilet block at The Super Swimming Stadium, a former art deco lido, became the next canvas and 'Take the Plunge' evolved as a homage to the space and its previous status as a resort attraction. The evocative and uplifting statement suggests taking a bold move whilst ‘Swim Unaided and Self–Propelled from Deep to Shallow’ was the original text of a Blue Seagull Swimming certificate issued to brave young swimmers who braced the water to swim a single length of the olympic salt water pool.
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